Are you presenting HealthEE by HBG as a retain and attract tool? You should be.

The workforce is reshuffling. There is no doubt about it. Our new normal has sparked change in every industry universally. Employees want more, more flexibility, more balance, more control, just more. Whether they find that sense of more in another role or as a gig worker or freelancer, many are still trying to find the answer to their employment desires. According to the US Chamber of Commerce, the food and hospitality industries are among the most struggling industries to retain workers. In these sectors, the bulk of sales happen to the end consumer through the part-time workers, so they must be trained and controlled, armed with the knowledge to close the deal. No one can deny the importance of the customer experience. It is a heavyweight, especially considering those expected to hold it often feel the least appreciated. Traditionally the part-time worker is provided a different cachet than the corporate counterparts, no PTO, no benefits, and poor hours during the holidays while the rest of us are home with our families. While this model has worked in the past, the post covid employee isn’t biting in the same way anymore to attract and retain the necessary talent to close the sales in the store and behind the counter.
You can find the usual retention techniques across this platform and several others, including the shared working community; WeWork posted an article highlighting that retention means work-life balance, hiring good leaders, and building good teams, but how does one attract good leaders and sound teams? Businesses must convey a value matching the ideals of the potential hires they seek. Now while the most obvious of the bunch is providing employees with the ability to work from home, this is only an option for some industries. An employee can’t show a guest to their room or take a customer’s order from their home. However, there are other ways employers can give potential employees a sense of control and empowerment. Research from job boards Indeed and Glassdoor finds benefits and flexibility remain essential to attract talent. For the businesses that can’t afford to offer higher pay and can’t provide their employees a work-from-home option, how does offering the part-time workforce affordable benefits at no cost to the employer sound? Here is where Healthy Business Group steps in; their flagship product, HealthEE by HBG, is the online benefits solution for employers to offer employees at no cost to the employer, where employees can take control of their benefits and can choose to have more of what they need and less of what they don’t, now that’s an incentive.

Sources

https://www.indeed.com/career-advice/career-development/how-to-retain-an-employeehttps://www.uschamber.com/workforce/understanding-americas-labor-shortage-the-most-impacted-industrieshttps://www.zippia.com/advice/great-resignation-statistics/https://www.nytimes.com/2022/09/12/business/economy/labor-participation-covid.htmlhttps://www.hrmorning.com/news/benefits-key-role/https://www.fm-magazine.com/news/2022/dec/benefits-flexibility-attract-talent-report-finds.htmlhttps://www.wework.com/ideas/professional-development/management-leadership/employee-retention-what-it-is-best-strategies-and-more’

24% of gig workers are uninsured, & missing from your book of business

With the influx of people switching to freelance or “gig” work, there seems to be a component missing from everyone’s “how to join the gig economy handbook” on accessing benefits. Employer Benefit News reported that a survey conducted by Stride Health found that of the 4,000 independent workers spoken to, 24% are currently uninsured. To break it down further, 80% of those cited believe coverage costs more than $100 a month per family member. This belief that coverage is unattainable leaves many not even considering having coverage an option for them.
The solution to this misconception is to spread information. As employers and employees lean into the gig economy, employers find it easier to hire freelance workers during economic uncertainty, and employees want more control. More freedom benefits can feel like no man’s land when providing access to coverage has always been challenging for employers. Employers can offer their part-time and gig workers benefits at no cost with the HealthEE by HBG online benefits store. Independent contractors, freelancers, and anyone under the “gig economy” umbrella has access to these benefits and can choose to receive them with an employer or on their own with gethealthee.com. Spreading the word about these benefits is a win, win. Employers need to differentiate themselves to retain and attract talent, and HealthEE by HBG can do that with no cost to the employer. On the employee’s side, everyone needs benefits. No one is immune to needing the occasional doctor’s visit or teeth cleaning, and drivers for Uber, Postmates, Doordash, etc., can only get by with auto coverage.
In a time of information overload with “insurance” generating millions of search results on google, providing clarity is valuable; give this value to your part-time workers, contract workers, freelancers, and everyone you know in the gig economy today.

Sources: 

https://www.benefitnews.com./news/24-of-workers-in-the-gig-economy-are-uninsured-how-can-employers-help